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      20 May 2012

      What A Ballet Performance Teaches Us About Disruption

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      Picassoballet

      I just watched a dramatization of the premiere of The Rite of Spring.  The ballet's premiere on May 29, 1913, at the Théatre des Champs-Elysées in Paris, was scandalous. A tumult of shouting and booing broke out during the performance. Finally, policemen had to be called in to calm down the riot inside the venue. I think this hundred-year-old performance is a perfect example of creative disruption.

      The Rite of Spring was a collaborative project of three Russians: Igor Stravinsky, the composer; Sergei Diaghilev, director of the Ballets Russes; and Vaslav Nijinsky, the choreographer. The story takes place in pre-Christian Russia. A young girl dances herself to death in a pagan ritual.

      As in many cases of disruption the loudest part of the premiere audience could not accept the real innovation that they witnessed. Stravinsky's score proved to be a seminal composition of the 20th century.

      It is still surprising how many disruptive elements could be included in a single ballet performance that evening in Paris:

      Chatter expectations. The audience came to have a typical evening out. The program started innocently with Les Sylphides, a ballet with orchestrated compositions of Frédéric Chopin's piano music. What followed was something totally upsetting. 

      Introduce the unfamiliar. The story, settings and costumes of The Rite of Spring were from an environment that was completely alien to the spectators.

      Be original. Stravinsky's music had innovative rhythmic structures, tone colors, and dissonances that were unheard of. In 1976 Leonard Bernstein said of one passage, "It's never been topped for sophisticated handling of primitive rhythms...." The ballet's choreography was unprecedented as well.

      Exceed the limits. It has been claimed that Nijinsky's choreography was physically unnatural to perform. One of the dancers recalled, "With every leap we landed heavily enough to jar every organ in us." Stravinsky also tested the limits of instruments. In the introduction he called for a bassoon to play higher than anyone else had ever done.

      Be resolute. The audience disturbed the performance so loudly that the players could barely hear each other. Backstage Nijinsky shouted at the dancers and Diaghilev tried to calm down the fury of the audience by flashing the house lights. Still, the performance went on as planned.

      Create buzz. It is clear that the controversy got attention and increased people's awareness of the ballet. However, the following performances were less dramatic. After the premiere Diaghilev is reported to have commented to Nijinsky and Stravinsky at dinner that the scandal was "exactly what I wanted."

      Over the years Stravinsky turned the premiere incident into a legend, perhaps exaggerating its significance. Nevertheless, the score made a lasting impression on the development of modern music and is a great example of disruption.

      Photo by Jean-Pierre Dalbéra of Pablo Picasso's costumes for the ballet Parade (1917), Les Ballets Russes

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      14 May 2012

      10 design thinking tools for managers

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      A few years ago I had the pleasure of attending an innovation workshop arranged by Tim Ogilvie of Peer Insight. Last year Tim Ogilvie and Jeanne Liedtka co-authored Designing for Growth: A Design Thinking Toolkit for Managers (Columbia Business School Publishing). It was awarded Top Business Management Book of 2011 by leading business book reviewer 800-CEO-READ.

      Citing from Designing for Growth, "This book aims to demystify design thinking by translating 'design' from an abstract idea into a practical, everyday tool any manager can profit from. Using a business perspective and business language, we’ll translate the vocabulary of design, unpack the mysterious connection between design thinking and profitable growth, introduce a systematic process (complete with simple project management aids), and teach you the ten tools you’ll need to marry the design approach to traditional business thinking in ways that enhance your ability to profitably grow your business."

      Designprocess

      The design process presented in the book deals with four very basic questions: What is? What if? What wows? and What works? The process is visualized using two intertwining bands that represent "divergent" and "convergent" thinking. In the early part of each stage of the process we are progressively expanding our vision whereas later we reverse the process by converging, progressively narrowing down our options to the most promising.

      The ten tools associated with the design process are:

      1. Visualization
      2. Journey Mapping
      3. Value Chain Analysis
      4. Mind Mapping
      5. Brainstorming
      6. Concept Development
      7. Assumption Testing
      8. Rapid Prototyping
      9. Customer Co-Creation
      10. Learning Launch

      Tools

      The book contains explanations of the process and the tools, and several real-life examples. Visit the book's website at designingforgrowthbook.com.

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      9 Apr 2012

      Thinking with your hands

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      Lego-man

      Would you ask a management team, or a team of employees, to present the future of their company with LEGOs? Some companies and consultants have done that for years. The idea is to get people "think with their hands." 

      Quoting from the LEGO® SERIOUS PLAY® web site:

      "LEGO SERIOUS PLAY is a radical, innovative, experiential process designed to enhance business performance. It is based on the belief that everyone can contribute to the discussion, the decisions and the outcome.

      The use of LEGO bricks simply enables you to take a speedy shortcut to the core. The bricks work as a catalyst – and when used for building metaphors, they trigger processes that you were previously unaware of.

      Participants come away with skills to communicate more effectively, to engage their imaginations more readily, and to approach their work with increased confidence, commitment and insight."

      LEGO® SERIOUS PLAY® was originally a consulting methodology that could only be used by certified facilitators. In 2010 the method became open source. You can download the methodology description at www.seriousplay.com. LEGO sells special kits for Serious Play facilitation.

       

      In this short video Jody Lentz demonstrates how he uses LEGOs for facilitation:

      Photo: iStockphoto

       

       

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      16 Oct 2010

      Our amazing miniature world

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      Are we just tiny beings living in a miniature world? Sydney photographer and filmmaker Keith Loutit seems to think so. He is the pioneer of the tilt-shift / time-lapse technique. Amazing video examples at http://keithloutit.com/.>


      Small Worlds Project: Hulkamania. Pause while a clip is playing to share it.
      Tilt Shift Video by Keith Loutit | Twitter | Facebook

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      29 Aug 2010

      Pioneering 3D design and printing company showcases their work in Helsinki

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      Freedom of Creation is a Finnish-Dutch design and research company. They use 3D modeling and 3D printing techniques for design and production. They've created items like furniture, shoes, lighting, bags, jewelry, and phone cases. Some of their products are available for online purchase.

      They showcase their 10 years of work during Helsinki Design Week 2010 at Cable Factory.

      More at http://www.freedomofcreation.com/

      4383918315_e28df6d554
      Image: © Freedom of Creation

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      4 Aug 2010

      Get lots of ideas by asking one question

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      Idea campaigns are online brainstorming events collecting ideas around one specific question. This spring our company was invited to arrange an internal idea campaign for a B2B organization. Over 200 employees were invited to ideate.

      The main goal of the idea campaign was to make the employees aware of sustainability from their customers’ point of view. The campaign question was “How can we help our customers accomplish their environmental goals?” For inspiration we made customer interviews that were available as videos at the campaign website.

      We used our online campaign tool for the whole process. Employees could share ideas on a specific site, anonymously. The ideation period was two weeks during which we got over 120 ideas.

      A team of experts evaluated the ideas and selected 20 for voting. The campaign participants were then invited to pick up five ideas that they thought were the best. All this was still done anonymously.

      Finally three most liked ideas and their presenters were rewarded. The next step will be to put the best ideas into practice and use the other ones selectively in future initiatives.

      An idea campaign does not have to be a one-off event. You can use it as a regular part of your innovation process with customers, partners, and employees. The more diverse the group you engage the more wide-ranging the results will be.

      Notes

      Photo Mat Walker

       

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      15 Jul 2010

      Why limitations are good for creativity

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      There are more tools and techniques available for creative work than anybody could have imagined 100 years ago. So are we more creative? That is a hard question, but I know that having limitations is not always a bad thing.

      Here are some examples of constraints that have boosted creativity:

      • Time: limited time to plan, build, or use
      • Money: shoestring budgets, no money at all
      • People: “one guy”, skills, abilities
      • Technology: mechanical
      • Tools: non-professional, improvised
      • Materials: natural, recycled, or just one material
      • Limited access to other resources, like electricity, light, or water

      Some designers challenge themselves by setting deliberate constraints. For example iPhone has inspired moviemakers, advertisers, and amateurs to use the phone’s video camera for their work.

      Why do limitations enhance creativity? People seem to be at their best when they have a problem to solve. Limitations force you to overcome obstacles using your wit, not the myriad of tools that are available today. That  stimulates creativity.

      mymuesli2go - A muesli commercial made and edited with iPhone 4

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  • My Design Notes

    I'm the founder and CEO of AE Partners. Here are my personal notes on issues related to design.

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