This week I visited the Pinakothek der Moderne in Munich, Germany. The museum houses actually four museums and one of them is The International Design Museum Munich. Many design icons were present.
A stereo set from the 1960s caught my eye. It had some of same simple elegance that Apple products are now known for. The designer was Dieter Rams who has made some really cool designs for Braun.
Rams has defined the following ten principles for "good design":
- Good design is innovative.
- Good design makes a product useful.
- Good design is aesthetic.
- Good design makes a product understandable.
- Good design is unobtrusive.
- Good design is honest.
- Good design is long-lasting.
- Good design is thorough down to the last detail.
- Good design is environmentally friendly.
- Good design is as little design as possible.
Not a bad list for any industrial designer or manufacturer!
Photo: ©2011 Aarni Heiskanen




